Apple doesn’t have a comparable ban, however informed the WSJ that it routinely reviews its App Store guidelines to “address brand-new or emerging issues.”
To nobody’s surprise, impacted lending institutions aren’t happy– this forces them to either offer lower rates or bow out entirely. Online Lenders Alliance CEO Mary Jackson repeatedly kept that the business’ practices were enabled, arguing that the restriction injures “legitimate operators” as well as customers searching for “legal loans.”
While there will not be a lot of people mourning the lack of these loans, Google’s choice does raise the question of whether shop operators must prohibit apps whose company designs are fairly unsteady, but still legal. Similar to merchants’ techniques to e-cigarettes, tech giants might have enough power to choose whether whole service categories can be successful.
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